Lucknow: The Indian Institute of Management, Lucknow (IIM-L) has announced a three-day programme on Corporate Social Responsibility and Business Sustainability from December 18-20, 2008 at its Lucknow campus.
The programme is designed for middle and senior level managers and professionals in the corporate and non-corporate sectors who are connected in any way with managing their organizations on a sustainable basis. The programme will also appeal to consultants and non-governmental organizations.
"CSR has become increasingly significant in the current business scenario. Businesses, all across the globe, have started facing a business environment, which comprises not only traditional stakeholders, but also large numbers of non-traditional stakeholders - institutionalized community groups, environmental NGOs, minority groups, media and the society at large. Businesses, in order to perform in a sustainable manner, have to be responsive to the needs, demands and expectations of all these stakeholders", a spokesperson at IIM Lucknow said.
"In past two decades, business climate has radically changed and consequently, the rules of the competitive race are being rewritten. In order to gain competitive edge, firms need to adopt socially responsible strategies and deepen relationships with stakeholders. This training will sensitize corporate managers to various issues of CSR and expose them to international developments in sustainable business management", the spokesperson further said.
"In India, till very recently, the focus was on charity, which is not really CSR. Sustainable CSR programmes mean a cohesive mix of economic, legal, ethical and philanthropic tenets. In today's changed business scenario, there is an increased focus on giving back to society and creating a model which works long term and is sustainable and it is imperative that the best practices for inclusive growth are shared with the stakeholders", said Prof. Sushil Kumar, Programme Director.
Countless social and ethical issues frame relationship between business and various stakeholders including government and society.
Recent rash of scandals involving major corporate giants throughout the world have brought to the attention of public and academia the need to analyze these issues.
As corporate India struggles to finds its social and ethical identity in national and global business environment that grows increasingly complex, managers are confronted with exceedingly difficult challenges in balancing their economic, legal, ethical, and philanthropic responsibilities to the variety of stakeholder groups with which they interact.
The programme will dwell on the following modules to ensure that the participants will be exposed to the current international and domestic CSR initiatives and the need thereof.
Soruce:http://indiaedunews.net/IIM/IIM-L_to_organize_programme_on_Corporate_Social_Responsibility_6685/
The programme is designed for middle and senior level managers and professionals in the corporate and non-corporate sectors who are connected in any way with managing their organizations on a sustainable basis. The programme will also appeal to consultants and non-governmental organizations.
"CSR has become increasingly significant in the current business scenario. Businesses, all across the globe, have started facing a business environment, which comprises not only traditional stakeholders, but also large numbers of non-traditional stakeholders - institutionalized community groups, environmental NGOs, minority groups, media and the society at large. Businesses, in order to perform in a sustainable manner, have to be responsive to the needs, demands and expectations of all these stakeholders", a spokesperson at IIM Lucknow said.
"In past two decades, business climate has radically changed and consequently, the rules of the competitive race are being rewritten. In order to gain competitive edge, firms need to adopt socially responsible strategies and deepen relationships with stakeholders. This training will sensitize corporate managers to various issues of CSR and expose them to international developments in sustainable business management", the spokesperson further said.
"In India, till very recently, the focus was on charity, which is not really CSR. Sustainable CSR programmes mean a cohesive mix of economic, legal, ethical and philanthropic tenets. In today's changed business scenario, there is an increased focus on giving back to society and creating a model which works long term and is sustainable and it is imperative that the best practices for inclusive growth are shared with the stakeholders", said Prof. Sushil Kumar, Programme Director.
Countless social and ethical issues frame relationship between business and various stakeholders including government and society.
Recent rash of scandals involving major corporate giants throughout the world have brought to the attention of public and academia the need to analyze these issues.
As corporate India struggles to finds its social and ethical identity in national and global business environment that grows increasingly complex, managers are confronted with exceedingly difficult challenges in balancing their economic, legal, ethical, and philanthropic responsibilities to the variety of stakeholder groups with which they interact.
The programme will dwell on the following modules to ensure that the participants will be exposed to the current international and domestic CSR initiatives and the need thereof.
Soruce:http://indiaedunews.net/IIM/IIM-L_to_organize_programme_on_Corporate_Social_Responsibility_6685/
No comments:
Post a Comment